Our dealers are our champions, so our number one priority is to be easy (and pleasant!) to do business with. We offer strong margins and year-round freight incentives, and to minimize shipping time and offset customs delays, we operate out of multiple warehouses. We provide excellent customer service; we're there when you call, we know our business, and we'll track down any answers you need. We promote you across our social channels and drive traffic to your stores with marketing campaigns, PR efforts, and collaborations that have non-enthusiasts asking for us in-store.

We take pride in offering well-made, reliable products that are thoroughly warrantied, weather-resistant, and thoughtfully designed to keep customers happy. Sealed bearing hubs, chromoly tubing, double-walled rims with nylon rim strips, a machined brake surface, and stainless steel hardware are just some of our considerations. And while customers might not be familiar with all these little parts, they'll definitely understand that quality parts mean a longer-lasting, hassle-free experience.

We look to the streets of Brooklyn, our home borough and cultural mecca for our sense of style. Our bikes reflect the throwback aesthetic of the city without sacrificing the practicality or quality a borough like Brooklyn demands.

We collaborated with Grant Petersen of Rivendell Bicycle Works and consulted with countless bike shops to design bikes for seriously comfortable commuting. Our thoughtful frame geometry gives our riders the freedom of full leg extension when in motion, but also the stability of touching their feet to the ground when stopped. Add to that our upright handlebars, our selection of cushioned saddles, and some plush grips, and your customers will find themselves with one of the most comfortable rides on the market.